The amazing spread at one of our in-store events last year.
Plan to be in La Verne, CA, for one of our famous in-store events! The first one of 2026 is on February 28.
Our in-store events are parties. You wander from room to room taking in fun demos on world-class audio gear. You meet industry people and ask your most arcane questions. You chat with the Upscale team and go deep into your hopes and dreams for your audio system. And throughout you graze at the “graze board” and top up your glass at the bar.
Our first event of the year is on February 28. The name hasn’t been finalized, but will be a “supe to subs” party where we demonstrate the amazing effect of supertweeters and subwoofers on a system that you’d think needs no help in any way. We’ve hammered on about subs for years now, but supertweeters are newer to us, as we’re sure they are to you. Watch Kevin and Ken lead you through our selection and discuss the engineering and technology in their recent video titled Why YOU NEED a Supertweeter for YOUR Speakers!
Last November, our obsessive content manager, Gautam Raja, took home the Fyne supertweeters and wrote his piece, Supertweeters: Not Just for Dogs, Bats, or Old Men. Read it to understand that the biggest benefit of a supertweeeter is not from frequency extension, but phase correction. And then experience it for yourself at the event!
Pencil in the dates of all our in-store events of 2026: February 28, May 9, August 15, and October 17.